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WAN-IFRA Congress 2026: AI, reader revenue and the future of publishing
WAN-IFRA Congress 2026, officially the 77th World News Media Congress, will take place June 1–3, 2026, at Palais du Pharo in Marseille, France.You can explore the official event website and programme here:
This year’s event brings together publishers, editors, product leaders, and media executives to discuss some of the biggest topics shaping the future of journalism – including AI in media, reader revenue, audience engagement, digital publishing strategies, and sustainable business models.
For publishers looking to modernize the digital news experience, strengthen audience relationships, and explore new opportunities in AI-driven publishing, WAN-IFRA Congress 2026 is one of the most relevant international events of the year.
Prenly will be attending the congress throughout the week. Davida and Rasmus from Prenly will be available for meetings with publishers, partners, and media organizations interested in the future of digital newspapers, e-paper experiences, accessibility, and reader engagement.
This year’s agenda focuses heavily on:
Topics include:
With Prenly Reader and Prenly Workspace, publishers can create accessible, modern, and reader-focused digital experiences across web, iOS, and Android.
Features such as:
That is where Prenly stands out.
Prenly integrates into existing publishing workflows and helps publishers launch modern digital newspaper experiences quickly – while maintaining full control over branding, content, subscriptions, and reader relationships.
For publishers attending WAN-IFRA Congress 2026, this creates an opportunity to explore practical, scalable approaches to digital publishing modernization.
If you would like to discuss:
For publishers looking to modernize the digital news experience, strengthen audience relationships, and explore new opportunities in AI-driven publishing, WAN-IFRA Congress 2026 is one of the most relevant international events of the year.
Prenly will be attending the congress throughout the week. Davida and Rasmus from Prenly will be available for meetings with publishers, partners, and media organizations interested in the future of digital newspapers, e-paper experiences, accessibility, and reader engagement.
Why WAN-IFRA Congress 2026 stands out this year
The World News Media Congress is widely recognized as one of the leading global events for the news media industry. Every year, it gathers publishers and media leaders from more than 60 countries to discuss the biggest challenges and opportunities shaping journalism today.This year’s agenda focuses heavily on:
- AI in media and publishing
- Audience engagement and retention
- Reader revenue strategies
- Digital product innovation
- Accessibility and user experience
- Sustainable business models for publishers
- Trust in journalism and future newsroom strategies
The conference also includes the World Editors Summit, Digital Media Awards Worldwide, and a wide range of workshops, networking sessions, and product discussions.
For publishers navigating rapid technological change, WAN-IFRA offers a valuable opportunity to learn directly from some of the world’s most influential media organizations and explore how the industry is responding to AI, changing reader expectations, and new business models.
What will be discussed in Marseille
The 2026 speaker lineup includes leaders from organizations such as:- The New York Times
- The Guardian
- Dow Jones / The Wall Street Journal
- Le Monde
- Mistral AI
- The European Commission
Topics include:
- How AI is changing audience behavior
- The future of digital publishing products
- AI-powered news experiences
- Reader loyalty and subscription growth
- Data-driven product decisions
- Accessibility and inclusive journalism
- Monetization beyond traditional subscriptions
Where Prenly fits into the future of digital publishing
The themes of WAN-IFRA Congress 2026 align closely with the challenges publishers are solving every day – and with the solutions Prenly helps deliver. Prenly enables publishers to modernize and strengthen the digital newspaper experience by bringing together:- E-papers
- Digital editions
- Audio experiences
- Podcasts
- Web content
- Analytics
- Advertising opportunities
- Reader engagement tools
With Prenly Reader and Prenly Workspace, publishers can create accessible, modern, and reader-focused digital experiences across web, iOS, and Android.
Features such as:
- AI-powered text-to-speech
- Accessible reading modes
- Push notifications
- Offline reading
- Multi-title publishing
- Digital archives
- Reader analytics
- Single issue sales
Modernizing the digital newspaper experience
Today’s publishers face increasing pressure to balance:- Product quality
- Reader expectations
- Accessibility requirements
- Revenue growth
- Operational efficiency
That is where Prenly stands out.
Prenly integrates into existing publishing workflows and helps publishers launch modern digital newspaper experiences quickly – while maintaining full control over branding, content, subscriptions, and reader relationships.
For publishers attending WAN-IFRA Congress 2026, this creates an opportunity to explore practical, scalable approaches to digital publishing modernization.
Meet Prenly at WAN-IFRA Congress 2026
Davida and Rasmus from Prenly will be attending WAN-IFRA Congress 2026 in Marseille throughout the event.If you would like to discuss:
- Digital newspaper strategies
- E-paper modernization
- AI-powered audio experiences
- Reader engagement
- Accessibility
- Audience growth
- Revenue opportunities
